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Brand Manager NJ Open (J#45312)

Title: Brand Manager
Company: Novartis

Brand Manager-Professional Sales
Novartis - Parsippany, NJ 07054

A health care company with global reach. A product pipeline filled to the brim. A team committed to scientific advancement.
Think what's possible.
A global healthcare leader, Novartis has one of the most exciting product pipelines in the industry today. A pipeline of innovative medicines brought to life by diverse, talented, performance driven people. ll of which makes us one of the most rewarding employers in our field.

Lead the creation and execution of plans to grow brand sales through professional promotions, serving as the internal knowledge expert to OTC Brand Marketing.

Key responsibilities for this role include:
Own the development and implementation of the full Professional Marketing plan(s) for 1-2 products.
Serve as the main contact for all Brand Team interactions, attending all relevant Brand Team meetings.
Analyze & communicate brand/sales force performance vs goal (monthly)
Lead both short-term and long-term professional marketing strategy development
Own the creative development, approval, production and implementation of professional program materials, and drive development of effective brand selling messages
Identify customer/brand knowledge gaps, communicate information needs to market research manager, and effectively utilize market research results
Manage outside partners and vendors focused on professional promotion, including day-to-day activities of professional agencies
Develop and manage professional budget, ensuring proper reporting on a monthly basis
More...
 
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